• Exploring Fashion Activism: Past, Present & Future.

    Exploring Fashion Activism: Past, Present & Future.
    Fashion activism is a form of socio-political engagement that holds the power to bring about positive changes in society, the economy, politics, and the environment. It emphasizes the role of fashion designers in actively utilizing their skills to enhance and transform existing social, political, economic, and environmental circumstances.Let us recall one of the most iconic moments of fashion. In the cold war era, the...
  • Significance of Data Analytics in Fashion Retail.

    Significance of Data Analytics in Fashion Retail.
    Fashion industry today is operating through various platforms thereby creating tremendous amount of data each second. This data can provide in-depth insights on customer behavior's and experiences, inventory optimization's, pricing strategies, merchandise assortment planning, and much more, making data analytics a necessity for retailers and businesses.Consumer market preferences have become very dynamic and ever-changing and evolving. These preferences are influenced by various factors, including...
  • Eco Innovation in Fashion: Revolutionizing the Industry.

    Eco Innovation in Fashion: Revolutionizing the Industry.
    Eco innovation in fashion emphasizes sustainability through sustainable materials, circular practices, ethical supply chains, and consumer engagement. Brands like Patagonia, Stella McCartney, and The Renewal Workshop lead by promoting responsible practices, reducing fashion’s environmental impact and fostering a more sustainable and responsible future.The fashion industry has long been associated with creativity, trends, and glamour. However, it has also been infamous for its negative environmental...
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